Consumer Outreach Features, Insights, and Analysis

  1. California — A State Ready And Willing To Embrace Recycled Water
    7/13/2018

    Water has never been more in demand, and innovative approaches to improving water security have never been more imperative. As our global population grows exponentially, cities and towns expand to accommodate new inhabitants, providing the resources and services they need. Rapid agricultural and industrial development continues apace.

  2. Trailblazing Efforts In Utility-Community Relations
    7/9/2018

    Traditionally (and unfortunately), contact between water providers and their customers has been mostly negative. Utilities might only share news on rate hikes, health advisories, service or traffic disruptions, etc., and typically only hear from customers who have a complaint. However, there are utilities with great reputations and relationships in the communities they serve; and the key to their success, besides providing excellent service, is a focus on positive communication.

  3. Transitioning Social Media To A Key Component Of Your Public Relations Strategy
    6/19/2018

    As the utilities sector enters a new era, customer engagement is not just encouraged; it is expected. In 2018, social media has become a crucial part of digital communications strategies, making customers more informed and engaged than ever before. According to We Are Social, the number of social media users worldwide in 2018 is 3.196 billion.​

  4. Advanced Metering Analytics: The Logical Evolution Of AMI
    5/30/2018

    Just as different water utilities use different processes for turning raw source water into potable drinking water, so too do they take different routes to account for, and bill for, their output. Here is an overview of a cellular-based approach to collecting and leveraging data from water distribution operations that can achieve the greatest business advantage.

  5. Empowering Consumers Is Key To Addressing Global Water Challenges
    5/15/2018

    Consumers are taking advantage of technology to gain knowledge and demand rapid, inexpensive (sometimes free) delivery of goods. In supply chain terms, that’s called the last mile — getting the product to the consumer as quickly as possible.

  6. Overcoming Smart Meter Fears: The Value Of Focusing Communication On AMI Benefits
    5/14/2018

    The idea that ratepayers are afraid of what advanced metering infrastructure (AMI) may bring into their homes has made water utilities wary of implementing the technology. But are the fears justified? A new survey investigates the phenomenon and lights a path forward.

  7. Remote Monitoring For Water Quality And Public Health
    5/10/2018

    New technology helps utilities meet the challenges of maintaining a safe and adequate public water supply.

  8. Crowdsourcing The First Water Management Database — With A Little Help From Companies
    3/8/2018

    From Cape Town to Puerto Rico to Flint, MI, it's no surprise that drought, flooding, and water pollution can devastate communities, impacting lives and hindering economic growth. But the physical components of water supply — its abundance or scarcity, levels of pollution, and the competition over it — are only half of the equation when it comes to overall water security. What's just as important is how water is managed by public institutions, such as water utilities and local governments.

  9. Micrometers: A Simple Solution To Water Scarcity
    3/5/2018

    In the small community of Llimbe in Peru, water sources were running dry. The population had grown from 35 to 50 families, and some of the families were using more water than they actually needed. Because of this, if you lived higher on the hillside, you may only have water for an hour a day.

  10. Can Public Outreach Help Resolve The Water Industry Crisis?
    1/24/2018

    When it comes to asset management, Kansas City, MO, proves to be smart beyond its innovative Smart Sewer program. The city realizes that people are its greatest asset.