Video Episodes
-
[AUDIO] Water Is The Canary In The Coal Mine
1/12/2023
What does the design aesthetic of a logo tell us about a business? Lorenzo Falzarano, founder of Orb, shares his unique perspective on design, and talks about how we validate that our water is safe for use and reuse.
-
The Water Heroes
12/1/2022
After spending a decade working on the utility side of the industry, Hugh Sinclair, Vice President – National Practice Lead For Asset Management at Arcadis, now spends his time focusing on the people who do the work – the heroes of the industry – and finds that understanding someone’s story is the most effective vehicle to create empathy and context around their collaborative partnerships.
-
Crowdsourced Campaigning & Messaging
10/31/2022
For Mike Wade, Executive Director for the California Farm Water Coalition, spending north of $140,000 in crowdsourced funds for an ad and campaign to get the word out to policymakers and the entire country on the devastating effects of the droughts in the west was worth the cost.
-
Writing The Story As I Go
8/19/2022
Shea Dunifon, aka Lady Caca, the Education Coordinator for Pinellas County Government finds that the best way to share stories is to start with the basics and keep the message simple.
-
Don’t Market Water As Water
8/19/2022
For Mary Conley Eggert, Founder of Global Water Works, it’s of the utmost importance to solve the global water crisis in this generation. And that takes everyone working together.
-
Without Water There’s Nothing Else
8/19/2022
To Michael Stanley Gallisdorfer, affectionately known as MSG, the message for water is simple: Water matters. When sharing water’s story, MSG says to make it simple and direct – and use words that everyone can understand.
-
Love Stories Behind Water
8/1/2022
Candice Jansen, a water sommelier, gives people a water experience worth remembering by hosting water tastings – elevating water the same way we do wine – allowing others to learn the emotional value of water.
-
Storytelling, Stewardship, And Educating The Public
7/7/2022
Being a steward and educator for the water industry in his community is of the utmost importance for Jeff Kalmes from the Billerica Water Resource Recovery Facility.
-
Building As You Hear
6/16/2022
For Herve Buisson from Veolia Water Technologies, when it comes to effectively communicating with an audience, it takes listening, looking for non-verbal signals, and being an interesting and engaging presenter.
-
Owning Your Personal Brand & Narrative Online
6/7/2022
When it comes to your online presence, you own and control your personal narrative, so says Austin Meyermann, the Water and Wastewater Industry’s Headhunter.