Episodes-WWTA

  1. [AUDIO] Earning Your Communication ROI With Arianna Shipley And Stephanie Corso, The H2duO 3/11/2021

    The H2duO explain how budgets shouldn’t limit your creativity in communicating with your customers. Learn how a grassroots communication strategy raised the profile and dollars for Communications by first saving today’s most valuable asset – time.

  2. [AUDIO] When You Give, People Give Back 5/12/2022

    For Trace Blackmore, it’s all about helping others. When you help others, they innately help you, too. The host of the Scaling UP! H2O podcast loves to give, and is encouraging others to join him on the World Vision Global 6K for Water, too.

  3. [AUDIO] Successful People Are Adaptable 4/18/2022

    After cutting her teeth in the news business as a journalist and news anchor, Andrea Hay now helps shape the story of the water industry as the Director of Communications for Green Bay Water Utility.

  4. [AUDIO] Reaching 100,000 Potential Customers Through Podcasts, Webinars And Blogs With Richard Restuccia, VP Water Management Solutions, Jain Irrigation 11/15/2021

    When Richard Restuccia started his first Company blog back in 2010, who would have thought that his content syndication efforts would lead to a training and engagement practice now generating over 100,000 views of Jain Irrigation’s podcasts, videos, webinars and website content.

  5. [AUDIO] We All Have The Tools To Communicate 3/30/2022

    Utilizing her experiences as both an engineer in the water industry and an art history buff, Susan Guswa, from Woodard & Curran, has learned that there is no one way to communicate or share stories and finds value in meeting people where they are to communicate effectively about projects and their importance.

  6. [AUDIO] Nurturing Through Relationship Marketing With Simone Callioni, Global Lead Project Development, Aquatech International 10/27/2021

    Recognizing that the majority of sales presentations in the water industry put participants to sleep, Callioni began experimenting with a new breed of engagement – one he refers to as relationship marketing, utilizing modern communication tools and dependent on the deep knowledge from within his organization seldomly shared with others. 

  7. Creating A Customer Ecosystem With Megan Glover, Founder Of 120Water 2/9/2021

    Megan Glover, Founder of 120Water, discusses the inspiration for her innovative startup and the unique approach she has taken to creating an ecosystem of customers based on understanding their informational needs, with a Lego brick or two thrown in for good measure.

     

  8. [AUDIO] Go-To-Market Transformation And The 6-Figure PowerPoint with Corey Williams, CEO of SmartCover 3/26/2021

    Corey Williams, CEO of SmartCover, reflects on his past experience leading Optimatics through a go-to-market transformation. Corey explains how to think differently about learning the why in why your company is in business and the importance of understanding your why before connecting with utilities.

  9. [AUDIO] Storytelling, Stewardship, And Educating The Public 7/7/2022

    Being a steward and educator for the water industry in his community is of the utmost importance for Jeff Kalmes from the Billerica Water Resource Recovery Facility.

  10. [AUDIO] Visually Selling Your Water Solutions: Pictures Worth A Thousand Words with Zac MacFarlane, Director | Senior Environmental Engineer, Pure Group 10/4/2021

    How many international models are heading up companies in the water and wastewater industry? As the youngest environmental engineer in New Zealand, Zac MacFarlane is bringing a unique appreciation for aesthetic design to visually showcase the installations and success stories of Clemens Water Engineering and the Pure Group.