News | February 26, 2014

Rosie's Natural Way And DubblettenPartner With EPA To Promote Performance And Water Efficiency

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Rosie’s Natural Way and the Dubbletten Urine Diverting Toilet have teamed up with the U.S. Environmental Protection Agency’s (EPA’s) WaterSense program to introduce the Swedish Dubbletten Water Conservation design to the US marketplace.

Products that earn the WaterSense label must meet or exceed EPA’s criteria to use water more efficiently while performing as well as or better than conventional models. WaterSense’s goal is to achieve decreased consumers’ water use by promoting high-efficiency products and simple water-saving practices.The Dubbletten is currently undergoing certification for WaterSense labelling.

The Dubbletten Urine Diverting toilet is a porcelain fixture that has two, well-separated bowls to separate human waste at the source.  The front bowl catches urine and uses only .013 gallons to rinse the bowl, while the solids bowl uses .9-1.05 gallons to flush. This toilet saves 80% of water in comparison to water efficient toilets because it only needs to be flushed during defecation. Aside from water savings, this toilet allows urine to be collected and used as safe, nutrient-rich fertilizer useful for gardens, agriculture or grounds.

“The Urine Diverting Toilets arefairly unknown in the US, but they are the most water efficient of all toilet fixtures because you only flush them appropriately, as opposed to every time you use the bathroom. We hope that with the addition of the WaterSense label, people will become aware of this and rise to the next level of sustainable sanitation and see the various benefits of this fixture.” said Atara Jaffe, Rosie’s Natural Way Representative.

"The WaterSense label helps consumers identify high-performing, water-efficient products," said Sheila Frace, director of the EPA Office of Water’s Municipal Support Division. "By purchasing

WaterSense labeled plumbing fixtures, consumers can help protect the water supply and their wallets."

Boiler Plate: Rosie’s Natural Way is a sustainable solutions company turning waste into a valuable resource. Founded in 2011, the company sells two tried-and-true Swedish sustainable systems—the Dubbletten, a urine-diverting toilet and the Aquatron, a composting toilet system. The Dubbletten contains urine for liquid fertilizer while using 80 percent less water than a regular toilet. The Aquatron Compost System operates with no electrical or mechanical components to separate liquids from solids for optimum composting conditions.  Both the Dubbletten and Aquatron can be used to achieve LEED and Living Building Challenge Standards.

About WaterSense
WaterSense, a partnership program sponsored by the U.S. Environmental Protection Agency, helps protect valuable resources for future generations by making water efficiency a clear and preferred choice among consumers and businesses. For more information, visit

SOURCE: WaterSense