A More Measured World Of Water

Key issues impacting the global water industry

Measurement is critical to the water industry. Whether it’s improving efficiency levels, investing in infrastructure or funding innovation – one thing is certain, accuracy matters and the sums have to add up.

The sector is under pressure like never before to do more with less. Headlines about water loss and inefficient infrastructure are becoming more frequent. At the same time developing nations demand more water, living standards rise and new economies flourish. And the fact that water is a finite resource is becoming clearer to everybody.